asapm Marketing Report,
by Director of Marketing Morgan Henrie
 As your Marketing Director, it is a pleasure and a challenge to be a member of the organization and have an opportunity to provide some assistance toward plans that will help expand asapm. Looking back on asapm’s formation, the board has consistently identified that our organization needs your support. In the very first newsletter it was identified that we, the members, need to create and sustain the organization and its programs. The validity of this statement is as important in 2007 as it was in 2003. The organization continues to grow through the efforts of the members.
To expand the opportunities for growth, some questions that are worth asking yourself include: What have I done to help asapm grow recently? Have I mentioned asapm to those with whom I work? Did I mention asapm in a project meeting or during a presentation? I know we are all busy with a personal life and work life, (hopefully in that order, although, project managers tend to work the other way around), but membership and involvement should be synonymous.
So, the next time you are asked to make a presentation, consider placing the asapm l ogo on your Power Point Slides. Someone might notice and want to know more. It only takes a few seconds to click and paste it in.
Here are several additional opportunities to grow your competences with asapm:
- Speakers Bureau: Ed Fern is heading up an effort to supply Speakers "who demonstrate the competence difference," for Global or National events, chapter meetings, or for Congresses of project and program-related organizations. Contact Brent Hansen, Director of Member Services.
- Related to speaking, asapm is planning our 2010 Congress for 4th Quarter. If you are interested in helping organize this Congress, Contact Brent Hansen, Director of Member Services.
- aPRO is asapm's unique organizational performance assessment standard. The asapm Performance Rated Organization process either results in certification as a performing organization, or a list of areas to work on to improve pm performance. Contact Tim Jaques, Director of Standards.
Keep checking the asapm Web site for similar announcements of new initiatives. We continue to look for ways to enhance our membership value by finding other cost saving opportunities.
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